Holiday magic by the ocean — Winter Wonderland brings holiday fans together at Broadway at the Beach in Myrtle Beach, SC. Festive lights, seasonal treats, live entertainment, and a celebration the whole coast looks forward to every year. Taking place Monday, September 14, 2026. Doors open early, so arrive ahead of time to grab the best spot. Broadway at the Beach offers easy access and nearby parking just minutes from the beach. Free and reserved ticket tiers are available — secure yours before this one sells out.