Your Brand Kit

# Your Brand Kit A **brand kit** holds the logos, colors, and fonts that define your look, so every creative you make in [Cobra Studio](#/help/cobra-studio-overview) is consistent. ## What you can store - **Logos** — upload multiple **variants** (full color, white, dark, icon-only) and pick the right one per design. - **Colors** — your brand palette, available as swatches on the [canvas](#/help/studio-design-editor) and in [layer effects](#/help/studio-layer-effects). - **Fonts** — upload custom font files to use in [text layers](#/help/studio-text-and-fonts). ## Extract from a website Short on time? Use **extract** to pull a starter palette and assets from your website, then refine them. ## Where it applies Brand kit colors and fonts surface throughout the editor and in [templates](#/help/page-builder-templates), and they keep your [social posts](#/help/studio-social-posting) and event creatives cohesive.